The Personalized Magazine Subscriptions Program with The Loyalty LabelTM,  is devoted to client retention and loyalty for repeat business and referrals. It is a powerful marketing tool preferred by business professionals and has been found to be effective, affordable, and easy to use, since 2001.

“Each issue sent to a doctor’s office, car dealership, spa/salon, etc., is read by an average of 600 readers per month.”*
      * FMA Seminar, Verified Public Place Circulation

At Home

 

 

 

 

HOW THE PROGRAM WORKS


The Loyalty LabelTM makes it work.

Send a popular brand magazine to your client with your Loyalty Label on the front cover of every issue displaying your contact information, logo and a personal message.  Stay “top-of-mind” all year long for repeat business and referrals! An announcement postcard is sent on your behalf to announce your gift subscription.

Up to 13 “touchpoints” annually.

No minimums and no setup fees.

 

 

 

 

 

LOYALTY LABELTM


BHG Cover with Loyalty Label

It’s a 4” X 4” non-removable label applied directly on the front cover of every issue. 
The standard Loyalty LabelTM displays your contact information, logo and a personal message.
 

How do I make changes to my Loyalty Label?

  • If you do not have access to Dash to upload a headshot, make changes to your name or mobile phone number, the office manager must provide you with "Sales Agent read only Dash" security role, or the office manager may upload a photo, change your name or mobile phone number on your behalf. Please call BHG Customer Support at 866.616.4244 for further assistance.
  • Please allow 1 calendar day for your headshot or personal information to get updated on your magazine account. If you do not see your headshot on the Loyalty Label when ordering subscriptions, your headshot will not appear on the Loyalty Labels. If after one day you still do not see your headshot or personal information get updated on the Loyalty Label when ordering on this site, please call BHGRE Customer Support at 866.616.4BHG (4244).

I see my headshot and I want to delete it?

  • To delete a headshot entirely, you must be granted the "Sales Agent read only Dash" security role by your office manager, or the office manager may delete a photo on your behalf. From the Dash home page, select "Web Profile" from the drop-down menu under your user profile menu, located towards the upper right-hand portion of the page. Then click the pencil icon located underneath your headshot preview to enter the "edit photo" overlay. The selected headshot can then be edited or deleted from the user profile.
BHG Loyalty Labels FAQ

Custom Loyalty Label

A Custom Loyalty Label is an enhanced personalized gift subscription label. It includes a larger headshot image and expanded area for custom message. Click here to learn more about the Custom Loyalty Label option.
If you have a designer on staff, you can send us your Custom Loyalty Label to be added to your magazine account. This service is offered at no additional cost, no minimums. The Custom Loyalty Label artwork must be prepared following these specifications:
Size 3.75" wide X 2" high, Resolution 300 dpi, Color Mode RGB, Saved as JPEG, PDF or EPS.
To make changes to your Custom Loyalty Label, please submit your request through the "Contact Us" section of the site.

Loyalty Labels

 

 

 

 

ANNOUNCEMENT POSTCARD

A 6” x 9” postcard is automatically sent via First-Class Mail® on your behalf to announce your personalized gift subscription and to ask for referrals. The holiday version is sent when you order in October, November and December. Please refer to the Delivery Schedule for the exact dates.

Downloads:

Standard Postcard (PDF File)

Holiday Postcard (PDF File)

BHG Postcards

 

 

 

 

PRICING

Effective June 3, 2024, there is a price adjustment to the personalized magazine subscriptions.

Better Homes & Gardens $22/year
Allrecipes $18/year
Food & Wine $18/year
Travel+Leisure $18/year
Southern Living $18/year

Each subscription includes multiple issues, the number of issues varies by title.
An announcement postcard is included in the price, and is sent on your behalf to announce your gift subscription.

 

 

 

 

 

Delivery Schedule

This delivery schedule is based upon magazines that are published each month. Start dates may change for magazines that are published less frequently. Frequency of all magazines subject to change without notice. Additional double issues may be published, which count as 2 issues.

Order DeadlineThank You Postcard Mail Date1st Issue Date*
8/2/2024 End of August October 2024
9/6/2024 End of September November 2024
10/11/2024 End of October (Holiday Card) December 2024
11/8/2024 End of November (Holiday Card) January 2025
12/1/2024 Mid December (Holiday Card) February 2025
12/6/2024 Mid December (Holiday Card) March 2025
1/3/2025 End of January March 2025
1/31/2025 Mid February April 2025
2/28/2025 Mid March May 2025
3/28/2025 Mid April June 2025
5/2/2025 End of May July 2025
5/30/2025 Mid June August 2025
6/27/2025 Mid July September 2025
8/1/2025 Mid August October 2025
9/5/2025 End of September November 2025
10/3/2025 End of October (Holiday Card) December 2025
11/7/2025 Mid November (Holiday Card) January 2026
11/28/2025 Early December (Holiday Card) February 2026
1/2/2026 End of January March 2026






MAGAZINES AVAILABLE


Allrecipes (5)
Better Homes & Gardens (10)
Food and Wine (11)
Southern Living (10)
Travel+Leisure (11)


For more information about available magazines, click below.
Magazines Available

 

 

 

 

 

 

CASE STUDY

Mark Broyles

 

 

 

 

 

 

WHO WE ARE

  • Katya Dawson

    KATYA DAWSON

    DIRECTOR OF OPERATIONS

    336.899.7551 | dawson@ctwo.net

  • Darren Steiss

    DARREN STEISS

    CREATIVE DIRECTOR

     

  • R. Julian Cockerham

    R. JULIAN COCKERHAM

    FOUNDER

     

  • Cliff Burts

    M. CLIFTON BURTS

    PRESIDENT/BOARD MEMBER

     

  • Mark Rymer

    MARK RYMER

    VICE PRESIDENT/BOARD MEMBER/PROGRAMMER

     

  • Todd Waltmann

    TODD WALTMANN

    DATA ANALYST